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People called this Elora, Ont., company for a washer it supposedly sells. Except it doesn’t even make washers

By John Dalusong Nov 14, 2026 | 5:00 AM

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This week, hundreds of people were making calls and sending emails and messages to an Elora, Ont., appliance maker wanting to buy their so-called revolutionary washing machine, the “Keel.” The problem? Elora’s Stirling Marathon doesn’t even make washers. The company is a victim of a scam Youtube video generated with artificial intelligence that has since been taken down.

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